The PR and communication industry is struggling to remain relevant while other marketing disciplines are running rings around it. Continue reading “How communications might remain relevant”
Too often, thought leadership is quite the opposite. It is not thoughtful and it does not lead anything. Continue reading “Thought leadership or lazy thinking?”
It is (sadly) not what you say that matters…
An interior design fad which surprisingly still endures is to buy books by the yard. Leather-bound, opulent and dusty. Classical literary tomes that give any home the veneer of educated sophistication. An instant library. Continue reading “Selling words by the yard”
Corbet Communications 